Jaguar

Role

Art direction, design, management

Project Description

Part of the creative team at Jaguar China’s leading agency — SparkDMG, to create all brand assets for China market.

During Jaguar F-Type global launch event, as the interactive designer at SparkDMG, I worked closely with internal creative team and China Jaguar team to develop an online interactive campaign to engage consumers, and to raise brand awareness in China market.